An additional impactful element of the New York Times is their official instagram page, with the username “@nytimes”. On their instagram, high quality images of recent events or relevant people are posted, like the ones shown below. Within the caption, small blurbs are included to explain the image and intrigue readers to learn more from their website. Instagram is an effective way to pull younger viewers to their site because it commonly used daily by high school and college age people. Keeping high quality images gives the instagram feed a pleasing aesthetic, therefore attracting even more viewers.